ALYSHA MELARAGNO REAL ESTATE

Alysha Melaragno Real Estate

INDUSTRY - Realtor / Real Estate
LOCATION - Colorado, USA
SERVICE - Website Copywriting VIP Day and Brand Story


 

Alysha Melaragno, the heart and soul behind "Your Colorado Realtor," isn't your average real estate agent; rather she's a passionate advocate with a mission to match people with their dream homes and investment properties in the beautiful state of Colorado. With nearly a decade of experience in real estate and building, Alysha has honed her craft, incorporating modern systems and innovative solutions to simplify the real estate process for her clients.

When Alysha reached out, she had a goal: to take the fear out of buying, selling, and investing in real estate. In establishing her brand new website, she knew her brand messaging needed to set her apart in this saturated industry. But, she also knew she couldn’t do it alone–she needed the expertise of a professional. Her web designer, Shelby from Saltwater Designs, recommended me, and after a good look through my portfolio and a great discovery call, she signed on.

When it came to Alysha’s website copywriting, we wanted to make one thing abundantly clear: Whether you’re buying your first home or you're a seasoned investor, she’s here to help you navigate the real estate process with ease, and get you more money in your pocket.

 

words of love...

Love, love, love all of this. Thank you.

-ALYSHA MELARAGNO
 

THE Strategy

Alysha's brand is all about modern systems, old-school values, and deep industry insight, wrapped up with a whole lot of heart. We wanted to capture Alysha's vibrant personality and unwavering dedication to her clients in every word. We emphasized transparency, knowledge, organization, and empathy – the pillars of Alysha's business – to showcase her commitment to her clients' success.

From the get-go, we wanted to make one thing crystal clear: buying, selling, or investing in real estate with Alysha isn't just about transactions; it's about building wealth, fostering connections, and getting you more money in your pocket.

 


To improve the User Experience and ensure potential clients didn’t get overwhelmed with information, we made the decision to include a separate page for each of her services: Buying, Selling and Investing. 

By crafting copy that resonated with Alysha's warm and authentic brand voice, we ensured that potential clients felt not just informed, but truly understood and supported throughout their experience.


 

COPY SAMPLES

 

home

 
 
 

about

 
 

Buying

 

CALLING ALL BRAND + WEB DESIGNERS. 

I believe in the power of aligned copy x design, and I know that the best way to achieve this is through ongoing partnerships with brand and web designers. If you have clients come to you with DIY copy, or words that just aren’t hitting the mark, I’d love to chat about how I can help – and how it will make your life easier.

 
 
Kaitlin Veleski

Writer, producer, dreamer, and now-travel blogger. Supposed to be travelling around Europe, seeking adventures which set my wanderlust heart alight. Instead, I’m at home. Like the rest of the world.

https://www.seekandscribe.com
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