2/ The Research + SEO
Here, I conduct a thorough exploration to inform our copywriting strategy. I delve deep into your brand, audience, and competitors to uncover insights and ensure your message stands out.
The research phase includes:
★ Capturing your unique brand voice and values.
★ Exploring your product or service, including its features and benefits.
★ Identifying your target audience's pain points and desires.
★ Analysing competitor strategies, industry trends, and market dynamics.
★ Collaborating with my go-to SEO specialist on in-depth keyword research.